Intercultural Research/Tourism

Tuesday, May 25th, 2010

  Objectives [caption id="attachment_922" align="alignright" width="150"] photo: Maria[/caption] Understand other cultures Develop intercultural competence Promote critical cultural awareness Support reflection on stereotypes Tasks Analyse a country's/destination's self image and the implicit view of tourists as expressed through brochures and websites. Create/rewrite texts addressed to different target groups Procedure Explore websites to analyze advertising techniques, the language used, proverbs and metaphors Compare views ...