Skip to content

Scenario Planning Activity

  • by

Search the web for scenarios. Choose one. Read a case study/example of a scenario. Read the list of trends published by McKinsey. Analyse how these trends might be able to affect a given business –… Scenario Planning Activity

Scenario Planning Definition

  • by

What is a scenario? A scenario describes a future business environment, but is not a prediction. Scenario planning considers combinations of uncertainties in each scenario. SP can benefit from computer simulations but is less formalized.… Scenario Planning Definition

Scenario Planning References

  • by

Peter Schwartz: Shell. The art of the long view. Currency Doubleday 1996 Scenario planning basics for distributors by Adam J. Fein, Pembroke Consulting Spinning the Future by Joe Flower Doing scenarios – scenarios can help… Scenario Planning References