Archive for the ‘Literature’ Category
Wednesday, March 22nd, 2017
Verzuh, Eric: The fast forward MBA in Project Management. John Wiley & Sons, Inc. 1999
Hobbs, Peter: Professionelles Projektmanagement, mvg 2001
Berger, Christoph; Schubert Karin: Projektmanagement: Mit System zum Erfolg. Manz Schulbuch 2002
Peters, Tom: Projektmanagement. Econ 2001
Business Spotlight Ausgabe 1/03:
Robert Gibson: Interkulturelle Kommunikation, "Let's work together". Pages 28-29
Katharina Sell: Case Study ...
Posted in Literature | Comments Off on Project Management References
Wednesday, February 5th, 2014
Godefroid, P. (2003). Business-to-Business-Marketing. In H. C. Weis (Hrsg.) Modernes Marketing für Studium und Praxis. Ludwigshafen (Rhein): Kiehl
Posted in Literature | Comments Off on Communication Strategies in B2B Markets References
Monday, April 29th, 2013
Kotler, Philip (2000). Marketing Management. Millennium Edition. Prentice Hall. New Jersey
Posted in Literature | Comments Off on Marketing Research References
Sunday, March 17th, 2013
Schneider W., Kögler G., Wallner J. (2010). Maturawissen Betriebs- & Volkswirtschaft. MANZ Verlag Schulbuch GmbH. Wien.
Posted in Finance, Literature | Comments Off on Sources of Finance References
Wednesday, February 6th, 2013
Rosenberg, Marjorie (2001). Communicative Business Activities. Wien: bv & hpt.
Posted in Literature | Comments Off on Job Advertisements and Job Descriptions References
Sunday, August 5th, 2012
Baker, T., Becker B., de Jongh, S. & Steinkellner, S. (2011). Personnel Management. Manz. Wien
http://en.wikipedia.org/wiki/Labour_law
http://businesscasestudies.co.uk/unison/organisations-and-unions/rights-in-the-workplace.html
http://businesscasestudies.co.uk/business-theory/people/rights-of-employees-and-employers.html
http://businesscasestudies.co.uk/lloyds-tsb/the-business-benefits-of-diversity/employment-legislation-and-diversity.html
http://businesscasestudies.co.uk/business-theory/people/employment-legislation.html
http://businesscasestudies.co.uk/business-theory/people/trade-unions.html
Posted in Literature | Comments Off on Employment Legislation References
Tuesday, July 24th, 2012
Literature:
Shone, Anton and Parry, Brian. Successful Event Management. A practical handbook. Second Edition. Thomson. London 2004
Posted in Literature | Comments Off on Project Management in Event Management References
Sunday, May 20th, 2012
ARGE Commerce (2003): Insurance, Manz Verlag Schulbuch, Wien.
Posted in Literature | Comments Off on Insurance References
Thursday, January 5th, 2012
Shone, Anton and Parry, Bryn (2004). Successful event management. Thomson. London.
Posted in Literature | Comments Off on Event Management References
Tuesday, February 16th, 2010
Backhaus, K. , Büschken, J. & Voeth, M. (2005). International Marketing. New York: Palgrave Macmillan
Internet:
http://www.adidas-group.com/en/ourgroup/our_business/default.aspx (15.02.2010)
http://en.wikipedia.org/wiki/Fiat_Palio (15.02.2010)
Posted in Literature | Comments Off on International Marketing References