product-life-cycle_-portfolio_handout.pdf Features and implications of the different stages of life cycle; essay questions on product life cycle and portfolio planning; the model of product life… Read More »Handout Product Life Cycle
computers-today.ppt This presentation is about computers in everyday life; about what computers can do in different areas. Provide useful phrases for learners, exercise…
performance-appraisal.pdf Assessment, appraisal and control. Reasons for performance review. Types of reward systems. Pay and performance. Alternative reward systems. Revision Questions.
Santiago Remacha Esteras: Infotech English for Computer Users. Cambridge University Press. Third Edition.
storage-devices.pdf Different types of storage devices, technical details connected with disks and drives, hard disks, CD-ROMs and DVDs, exercises …
lesson-plan_organizational_buying-behavior.doc
business-markets-and-business-buying-behavior What is organizational buying? What are the characteristics of business markets? Buying situations in business markets. Systems buying. The buying center. Buyphases. Institutional markets.
ARGE Commerce (2006): Marketing & International Business, Manz Verlag Schulbuch Kotler, Philip (2000). Marketing Management. New Jersey: Prentice-Hall Godefroid, Peter (2003). Business-to-Business Marketing. Ludwigshafen (Rhein):… Read More »Organizational Buying Behavior References
Bienvenu, Sherron: Create and deliver great presentations. Amacom Books, 2006
creating-presentations.pdf Analyse the environment; consider your options: media, source, and timing; select and organize your information; deliver your message; evaluate feedback for continued growth…