Points of view
This lesson will help you to sort through the myriad points of view offered on the Internet and evaluate the sources and purposes of the articles on the Websites. You will read several articles and… Points of view
Media-awareness
Reading between the lines In order to become well-informed adults, it’s a good idea for you to develop the habit of reading the news and keeping informed on important topics, such as world-events, business and… Media-awareness
Marketing Mix PowerPoint Presentation
Marketing and the Marketing Mix Product, Price, Place, Promotion, Services: people, processes, physical aspects; interdependence of the marketing mix tools; Unique Selling Proposition; Domestic, International, Global Markets. Product: Goods or services a company offers to… Marketing Mix PowerPoint Presentation
Communication revision questions
Revision questions 1. Fill in the gaps: I’d like to ____________________________the idea that……. If you agree to our price proposal, then we will accept your ____________________terms. If you give us 4 per cent ______________________________, then… Communication revision questions
Communication
conversation: an informal talk involving a small group of people or only two chat: talk in a friendly informal way discussion: the process of discussing something a conversation about something an argument: a conversation or… Communication
The BEST-Model PowerPoint Presentation
communication_best-model.pdf The BEST-model . Cross Cultural Mind – 3 skills for international negotiators. Key attributes of a successful negotiator according to Tom Peters
Market Segmentation PowerPoint Presentation
Market Segmentation Methods of Segmenting Consumer Markets. Advantages of Market Segmentation. Choosing the right marketing segment. Targeting strategies.
New Technologies References
Santiago Remacha Esteras: Infotech English for Computer Users. Cambridge University Press. Third Edition.
New technologies
New products are WAP Internet TV Virtual reality Bluetooth WAP Wireless Application Protocol or WAP enables mobile phones to display Internet information. Some models combine a phone with a PDA. They look like a regular… New technologies